Director of Marketing
As Director of Marketing, you face a variety of challenges. You must set strategies, and structure deals and contracts. Collaborate with upstream professionals in operations, logistics, risk management, credit and accounting. Coordinate with senior executives. Understand market exposures and the portfolio impact of potential market conditions and events. And you must value prospective deals, make trading decisions, and understand the status of deals at every stage.
Allegro supports all these activities and more.
It starts with integration. Allegro integrates all physical and financial information, including data and documentation on feedstock purchases, inventories, production output, contracts, counterparty credit, portfolio positions and refined product sales.
All information is stored or referenced through a central database — readily accessible to all Allegro application modules because every Allegro solution is built from the ground up on .NET Web services. Only Allegro provides this level of integration and accompanying benefits.
- Complete views. Allegro solutions offer marketing
professionals and managers the most complete business and financial views
and accurate forecasts by integrating data on multiple commodities and variants,
such as varieties of crude oil and refined fuels or petrochemicals.
- Decision support. Allegro best-of-breed applications
deliver analyses and real-time reports, perform dynamic calculations of
margins and yields, and make specific ongoing recommendations to increase
the operating profit. Allegro decision support helps optimize the production
mix, product sales, and risk strategies such as hedging via complex financial
derivatives and other instruments.
- Market optimization. You can optimize disposition
of positions within physical, policy, credit or capital constraints. Full
integration enables this capability by giving you ready access to complete
information about product value and location — for example, where a
product can be physically transported, its total price, and contributing
variables such as transaction price, market price and transport costs.
- Cash flow is improved by timely and accurate invoicing,
in turn made possible by automated run ticket capture and volume calculation,
fully integrated with accounting applications.
- Efficiency. Upon sale of product, the solution captures information regarding transactions including pricing and volume variations, plus data regarding counterparties, locations, carriers, price indices, products, taxes and more. You can perform scheduling, manage events, and capture freight, taxes, tariffs and other transport-related costs. To calculate margins and yields with highest precision, Allegro distinguishes between transaction, market and forecast prices.
These are just a few of Allegro’s far-reaching capabilities. Learn more about Allegro solutions for Refining and Marketing or click here to order a recent Allegro-contributed article in Hydrocarbon Engineering: Improving Plant Profitability and Reducing Risk By Integrating Physical and Market Data In Real Time.










